Chad Herst

Chad Herst Profile Photo

Chad Herst is a mind/body coach and licensed acupuncturist who has coached founders, executives, and high performers since 2008. The kind of people who look, from the outside, like they've figured it out. Most of his life he's been one of them, which is the part the work turned out to be about. He also spent years training in Ashtanga yoga, and was authorized to teach by Sri K. Pattabhi Jois in 2003.

His new book, The Performance Trap: The Ache No Success Will Ever Fix, names a pattern he kept finding underneath the success in his clients and in himself: the drive that builds something real, and then keeps running long after it stops feeling like enough. Not laziness, not burnout exactly. The quieter problem where the reaching becomes the whole identity, and you can't tell anymore whether you're pursuing a life or outrunning something.

He lives in Northern California with his wife, Melissa.

Links:

herstwellness.com/chapter-one (the first chapter, read in my voice)

336
Sept. 29, 2026

The Performance Trap: Chad Herst on Success, Grief, and Coming Home to Himself

What happens when the thing that saved your life becomes the thing you have to heal from? Chad Herst has been practicing Ashtanga yoga since his twenties — authorized to teach by Sri K. Pattabhi Jois himself in 2003 — and coaching high-performing founders and executives since 2008. From the outside, he'd figured it out. From the inside, he was running the exact pattern he now helps his clients name: the drive that builds something real, and then keeps running long after it stops feeling like ...
Guest: Chad Herst
336
Sept. 29, 2026

The Performance Trap: Chad Herst on Success, Grief, and Coming Home to Himself [VIDEO]

What happens when the thing that saved your life becomes the thing you have to heal from? Chad Herst has been practicing Ashtanga yoga since his twenties — authorized to teach by Sri K. Pattabhi Jois himself in 2003 — and coaching high-performing founders and executives since 2008. From the outside, he'd figured it out. From the inside, he was running the exact pattern he now helps his clients name: the drive that builds something real, and then keeps running long after it stops feeling like ...
Guest: Chad Herst